Hyundai shows SEMA-bound Veloster by Ark Performance

by: Chris Tutor

 
Want your car to reflect as well as enable your active lifestyle? Then you may want to check out the ARK Performance "Alpine" concept coming to this year's SEMA show.

Ark began with standard 201-horsepower Hyundai Veloster Turbo and, using various bits from the Ark catalog, ramped power up to 232 horses with a torque boost to 240 pound-feet. The extra oomph comes from an ARK exhaust, test pipe and turbo up-pipes, a K&N intake, Nitrous Express Proton kit, Ark oil cooler and a Koyo radiator.

Beneath the coupe is an Ark coilover system, big brake kit and strut bar. The wheels are Gram Light 57Xtremes.

But SEMA is as much about looks as it is about fast. An Ark/Adro body kit and CF Rally Wing was covered in Custom Pearl White by Beyond Coachworks. JPM Coachworks outfitted the Veloster with a matching "Alpine Edition" interior featuring custom seats, instrument panel, steering wheel and headliner. Alcantara, mildew-repelling Italian leather and WeatherTek material. A Seibon Carbon hood and deck lid are accented by 180 Customs head and tail lights.